by Manuel Suarez | | Blog, Marketing
In this article I will cover the mindset necessary to building a social media brand that withstands time: DOCUMENTING, as well as what I believe to be the #1 reason people don’t succeed in a Social Media World — FEAR OF WHAT OTHERS MIGHT THINK. In order to...
by Manuel Suarez | | Blog, Marketing
In this article I cover the importance of ADVERTISING CREATIVE that produces a response. Facebook gives you access to certain metrics that will tell you right away if your audience is accepting the message well. The main metric is RELEVANCY SCORE. You can...
by Manuel Suarez | | Blog, Marketing
In this post I’ll cover the single most important factor you must think with as a Facebook advertiser: finding your AUDIENCE. And you’ll continue hearing me talk about this for ETERNITY. Why? Because ignorance of this factor alone is responsible for more...