You’re Wasting Money on Ads. This is Why.

You’re Wasting Money on Ads. This is Why.

Struggling to get a worthwhile return on your marketing efforts? You’re not alone. The majority of businesses that ‘try’ social media marketing dive in headfirst without a game plan, and find themselves wasting thousands of dollars weekly in the process.  Promoting...
What is a “Content Unicorn,” Anyway?.

What is a “Content Unicorn,” Anyway?.

You may have seen a couple dozen (or, more honestly, a couple hundred) job listings and LinkedIn bios claiming to be looking for a ‘content unicorn’. Someone dedicated, passionate, skilled, and hungry to improve- someone as rare as a unicorn.   While the term is...
What A “Millionaire Mindset” Really Means…

What A “Millionaire Mindset” Really Means…

If you’ve been around the ‘thought leadership’ space before, you’ve heard the term “millionaire mindset” tossed around constantly. Influencers, gurus, and so-called experts all say they’ve cracked the code to unlocking financial freedom- and you can too!…for a fee....