EP 47 · 5 min · From the published channel run

The Decision That Saved a Multi-Million Dollar Business

One hard decision inside our family business, and the lesson it left about building a personal brand before you need it.

Filed under Brand building

Episode still, as published on the channel run: entry 47 of the episode library

The written lesson lives in his agency's library; the episode page here is the catalog card, not a copy.

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Brand building

Episode still, as published on the channel run: entry 57 of the episode library

EP 57 · 5 min · Brand building

How to Grow a Brand With No Audience

Starting from zero attention: the sequence I recommend before follower counts mean anything.

Episode still, as published on the channel run: entry 45 of the episode library

EP 45 · 5 min · Brand building

Why Amazon Is the Fastest Way to Build Trust for a New Brand

The role Amazon plays in a young brand's credibility, and how I use it alongside a store of your own.

Episode still, as published on the channel run: entry 19 of the episode library

EP 19 · 5 min · Brand building

9 Steps for a Bulletproof Personal Brand

The step-by-step of building a personal brand that survives platform shifts: foundation first, polish later.

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